Marketing & Business Development

ONE offers sales and marketing consulting services that can facilitate your entry, commercial development and retained success in domestic and export markets.

Our services are provided as a solid blend of strategic expertise and pragmatic skill, and with an approach that reflects “real world” senior experience with real world solutions.

ONE, a single outsource for:

Professional Business Planning

Strategic Planning
Developing business plans tailored to your company, suiting your key requirements: whether for investment attraction from the private/public origins, organizational process and structure re-assessments, or new market or export development strategies.

Marketing Channel Plans
Planning your growth through the appropriate marketing channels whether a sales force, market intermediaries, or direct to consumer, requires an appropriate accumulation of market knowledge, an evaluation of actionable options and an executable plan. ONE excels in delivering these fundamental planning elements for our clients regardless whether it is taking a second look at a business’ traditional markets or looking at new markets.

Marketing & Communications Plans
Your approach to communicating to your existing or future markets should have at its heart, a very well planned strategy. By creating and implementing a cohesive communication plan, featuring multi-media advertising, creative (ad copy, graphics and media releases) services, program micro-management, communications/media costs audit services, and campaign evaluations. Our marketing communications advisors can “tailor fit: a communication program rooted in a well developed strategy that will “best fit” your business and market.

Commercial Research & Analysis

Marketing Research Services
Encompassing surveys, focus groups, business model/product feasibility research, evaluations of export and domestic market potentials, client identification and contact development programs and marketing channel development are all a part of our market research service offer. Over the course of many years, time after time, the high caliber information and insightful knowledge delivered through our research services has impressed our clientele worldwide.

Initiative / Market Assessment
Performing viability analysis of initiatives before they become expensive endeavors, we offer services that include product evaluations, company readiness for new markets or export readiness, channel, market and product demand assessments, among the many assessments we have provided clients in the past. From conducting a complete series of feasibility studies, to filling in key missing portions of current assessment. ONE can provide your business with a professional assessment to fulfill your strategic marketing or investment attraction goals.

Competitive Intelligence
Determining the scope and profile of the competition in your current or future markets has evolved into a very important part of business success in today’s tight markets. Whether your objective is working towards commercializing new product or service innovations, planning new sales development initiatives to export markets, or just staying ahead of the curve with competitor activities that translate into threats or opportunities, we provide a detailed picture of your current competitive market. ONE has the professional experience and resources to keep a clear eye on your competition.

Business Expansion & Exports

Business Development Outsourced
We offer business development service ranging from in market intermediary qualification and marketing channel assessments and development, leads generation, professional, well qualified match making. At the contact stage we offer full product or service introductory campaigns to regional or international markets, negotiation and facilitation services, contract and sales process. From the development, planning and organizing trade events, to providing specific sales and marketing guidance for new markets just down the street or around the world ONE can augment or fully cover your sales requirements.

Sales Consulting
There is no denying that sales are the fuel for any company, from improving your client retention, maximizing your sales efforts or gaining the strategic sales advantage in further developing sustainable relationships with new clients, these are all critical areas in any business’ sales function, that we are able to provide solid support and training. ONE can assist your company from coaching new sales techniques, to providing organizational alternatives to your current sales function model.

Trade Issues
We have the expertise through our associates and our offshore partners to assist your company with trade issues, quota applications, customs and trade regulatory issues, and agency/tribunal case and appeals, we handle everything from planning, development to the presentation stage to insure your future success in international trading.

Commercialization & Product Management

Commercialization of New Technologies
ONE has a long experience in successfully bringing innovation to market, and guiding clients through the developmental stages of new technologies. Whether it’s building a business case, acquiring feasible financing sources, performing legitimate market tests or managing full product launches and post launch reviews, we have the expertise to provide you with a smooth and successful realization from early concept to full commercial success.

New Product Development Expertise
Developing and establishing development processes, new product (services) and product portfolio research, market tests, focus groups, package design concepts, regulatory compliance, and other services that strengthen your access to new markets.

Product & Service Evaluations
We offer an extensive expertise to evaluate your current or planned product or service offer to the market, by analyzing the market demand, current and future trends, and systematically comparing your offer to your competitive alternatives not only strengthening and formalizing your sell points but building a stronger case for investment attraction.

Product Rationalization & Packaging Consulting
Optimizing your product/packaging and labelling formats, compliance and efficiency assessments, and product line rationalization. ONE has years upon years of experience in packaging issues in a wide spectrum of markets.

Click Here to download ONE Services Information in PDF Format.

See Also:

Asian Market Solutions

Please contact ONE for a preliminary, confidential consultation.

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